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Customizing WordPress Websites Using Templates and Code
Customizing WordPress Websites Using Templates and Code WordPress stands out for its flexibility and customizability to shape the website to meet exact, unique needs. Flexibility built in Through pre-built themes, plugins, and custom code, the possibilities for customizing WordPress are many. Open source: Being an open-source platform, WordPress code is freely available for anyone to…
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WordPress vs. HubSpot: Which way to turn?
WordPress vs. HubSpot: Which way to turn? When it comes to building websites, using a content management system is clearly the way to go. There are open-source options like WordPress. And proprietary ones like HubSpot. WordPress: The Open-Source Powerhouse Powering over 40% of all websites on the Internet, WordPress is the undisputed leader of the…
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Who is visiting our website?
Who is visiting our website? Who is visiting our website? A question that many business leaders have asked but one for which there are few easy answers. Anonymously tracking visitors Enter the browser cookie to track down visitor interactions. What are cookies:Cookies are small text files placed on a visitor’s device by the browser when…
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WordPress Page Builders vs. Gutenberg | Times are a changing
WordPress Page Builders vs. Gutenberg | Times are a changing For a long time, WordPress has had the Classic page editor and several page builder options like Elementor, WP Bakery, Beaver Builder, and Divi. In 2018 came the Gutenberg block editor with the potential to transform the world of WordPress page editing. Today, Gutenberg is…
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Best of custom and prepacked worlds in WordPress websites
Best of custom and prepacked worlds in WordPress websites When it comes to WordPress website development, plugins and drag-and-drop builders rule. “No code” has a lot of appeal. So goes the sales pitch on the tin: “No knowledge of code needed.” Creating functional and visually appealing websites has certainly been made easier by plugins. However,…
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Growing Website Traffic and Conversions with Google Analytics
Growing Website Traffic and Conversions with Google Analytics To get more sales-ready leads from the website, we need to get more visitors to the site and, in turn, more conversions from these visitors. Google Analytics is a handy tool to take us there. Best of all, it is free! The path to digital success lies…
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Extending your business to digital commerce with WooCommerce for WordPress
Extending your business to digital commerce with WooCommerce for WordPress Adding eCommerce functionality to your WordPress site and directly monetizing website traffic is an attractive possibility for businesses. Smaller retailers currently only selling through a physical store can branch off into ecommerce and extend their reach beyond the immediate local area they operate in. Local…
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Driving Sales from Your Website
Driving Sales from Your Website Is your website generating an acceptable number of qualified leads for you today? If the answer is no or not really, then some website optimization may be in order. Your website needs to be discoverable by folks looking for the products and/or services that you offer. That requires increasing website…
